Whether you’re a seasoned web guru or a newbie to the web editing world, these best practices and guidelines will help you build a useful and usable website that tells your story and represents WashU.

Following best practices is about more than doing the right thing; it helps your site in key areas including:

  • Accessibility: Is the site accessible to all users, including people who have disabilities or use assistive technologies?
  • Search engine optimization (SEO): Can search engines like Google determine what the site is about so it ranks well for relevant searches? 
  • User experience and expectations: Does the site follow established standards that most users will recognize? Breaking from usability conventions is likely to cause confusion, or even resentment.

Need more guidance? Contact our digital experts »

Web Accessibility Users Group

Web accessibility includes standards and best practices for creating web-based content that’s accessible to people with disabilities and those using assistive technology.

If you’d like to learn more, visit the Web Accessibility Users Group website and sign up to learn about their next meeting.